I’m on the heels of one other unimaginable week of Cisco occasions—this time with our clients and companions at Cisco Reside EMEA. My principal takeaways for companions: we’re driving new safety alternatives for you and simplified, efficient safety for all. Let’s dive into it a bit extra.
New Safety and AI Developments
It actually hit residence for me once I heard Jeetu Patel on stage speaking about how we’ve had extra improvements in Cisco Safety prior to now yr than prior to now ten years mixed. Speak about momentum!
One among these revolutionary areas is the introduction of first-of-its-kind Id Intelligence to assist defend in opposition to identity-based assaults. In spite of everything, risk actors nowadays are considering “why hack in, when you’ll be able to log in?” At #CLEMEA24 we launched Cisco Id Intelligence, which is constructed on a strong id graph that pulls information from clients’ current third-party sources that handle id and entry. Cisco clients will acquire visibility from these insights via their current Cisco options like Duo, Safe Entry, and XDR. Cisco Id Intelligence can be obtainable July 2024.
Cisco can also be integrating strong Networking capabilities with Cisco Safe Entry at no extra value. Expertise Insights, powered by Cisco ThousandEyes, improves productiveness for hybrid employees by shortly revealing connectivity and software points. Cisco Safe Entry additionally now integrates with Catalyst SD-WAN, for full Safe Entry Service Edge (SASE).
We’re persevering with to make AI pervasive throughout the Cisco Safety Cloud to assist tip the scales in favor of defenders, together with the lately unveiled Cisco AI Assistant for Safety. We already launched the AI Assistant for Firewall and have now added extra groundbreaking AI capabilities in Safe Entry and E-mail Menace Detection.
What’s This Imply for Companions?
Final week was simply one other instance of how Cisco Safety is dedicated to serving to our companions keep related with clients by addressing their most urgent wants.
These new safety capabilities will assist create buyer stickiness, enabling you to land with key merchandise and increase throughout the portfolio. Plus, the flexibility to create and ship your personal companies will additional improve the shopper expertise.
We’re retaining associate profitability in thoughts with all this innovation feeding into Cisco Safety Suites, the place companions can obtain as much as 30% blended margin. Our aim is to simplify ease of doing enterprise with Cisco Safety with easy associate affords and packages aimed toward maximizing your profitability with front-end reductions and back-end rebates.
The safety future is shiny collectively!
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